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Automation Is Now More Important Than Ever?

By admin , in TECHNOLOGY , at February 4, 2021 Tags: ,

The crisis caused by the consequences of COVID-19 is impacting everybody. Regardless of their industry or size, companies are reinventing themselves to alter how they conduct business and continue to offer services to their clients.

Even though it’s true that as a consequence of the steps taken to relieve the coronavirus’s effects, the volume of services may have diminished, the leaders of the firms have to confront other challenges.

As a result of the quarantine, many companies are receiving a greater amount of queries. The reduction of employees in some workplaces and the uncertainty of how long this situation will last make supervisors have to find effective strategies to maintain the agency satisfactorily.

Although it is correct that the attention and client service needs people to be implemented. Confinement steps and social distancing to combat the virus mean that other working methods have to be used to stay efficient.

Thus, right now, we see the way that managers are searching for solutions that help protect their employees while serving the needs of the customers.

Today we will concentrate on five ways Automation can assist your company stay efficient.


Self-service is becoming the standard for several companies in providing an effortless experience at scale.


Virtual agents provide written responses and can refer customers to complete automated tasks and procedures 

Task automation:

Some jobs like registering a solution or resetting a website password can be easily automated and enhance the consumer experience.

Enhancing Workflows

In the digital age, customers contact brands using a high number of stations. Each of the different favorite social networks plays an essential role in requesting additional info, making suggestions, or making a complaint.

A large amount of information and data generated every second on social networks makes monitoring them effectively a task, generally, impossible to get a correct human to perform.

Automating these flows will help your company be more efficient and faster and stop complaints from escalating uncontrollably, attaining a better client experience.

Dynamic Email Routers

Often, the communication emails between brands and consumers become” catastrophe boxes”, where lots of valuable information is missing for the business’s standard operation.

Here, Natural Language Processing (PLN) can be helpful by automating the reading and classification of mails, then immediately distributing them into the corresponding departments or even providing a direct reaction to the client.

Although the degree of orders may decrease in periods such as the present one, the communication load between brand and consumer tends to increase. Email marketing tools inbox is an excellent way to enhance your processes and be more efficient.

Document Administration.

One of the departments which could be saturated in work moments like the one we’re experiencing may be in charge of document administration.

Even without being a direct approach to generate income, your business will need to process and extract valuable information in considerable quantities of files, so the normal functioning of your business maintains its usual cycle.

Thanks to cognitive RPAs, you can automate the reading, extraction and processing of data information in your company’s recurring documents.

Service Levels

Time is one of the main factors in regards to maintaining service level agreements. Although user demands may be more relaxed due to the present climate, the reality is that customers expect a timely reply within established deadlines.

Once more, automation ensures the improvement of the procedures. Timers can be configured as jobs are created, with the objective of reaching agreement and consented to support level.


Automation isn’t a new thing for business or customer service sections. Even before the COVID-19 outbreak, firms were adopting it to improve accuracy, rate, and quantity of work.

In these uncertain times, company innovation leaders have to be even more agile and efficient to maintain the success of their businesses. Automation and Artificial Intelligence will help complete essential tasks and enhance the customer experience.